Client: NextRound | Agency: Strangelove

Project: Brand identity design

Service EK: Strategy, Design direction, Logo and graphic design.

NextRound is an innovative fitness startup that is transforming the analog boxing bag into a smart workout tool that gives feedback and training insights.

Brief: After a research and prototype phase, NextRound approached us to help them develop a clear brand strategy and a cool lifestyle driven visual identity.

Solution: We helped them to develop and create a distinctive brand proposition and unify branding. We developed also their two app’s, see other project case.

Essence of the startup.
Logo identity concept and design.
Logo design.
Brand identity basic elements.
Branding.
Product branding: the NR-boxing bag.